With more than 44 million adults having a mental health condition and rates of depression and suicide on the rise among younger generations, America’s mental health crisis shows no sign of easing in the near future. How might mobile apps enable people to better manage their wellbeing?

Brands have played an important role in maintaining a sense of normality throughout 2020. But with many events paused and daily routines upheaved, connecting with audiences has been challenging out of the home. How can brands adapt partnerships and messaging to shifting habits and values?

Mental health has worsened since the pandemic and with in-person sessions limited due to restrictions, teletherapy has seen a huge rise in use. As a result, the stigma surrounding mental health is getting a rethink, giving an indication that online therapy could be here to stay for the long run.

As substance abuse becomes more prominent and less stigmatized, Sober Grid – the largest social networking app for people with substance abuse issues – could revolutionize recovery. Combining accessible IRL and digital support, it’s even trialling AI to predict a user’s risk of relapse.