The pandemic saw many people pivot to shopping for groceries online – whether for convenience, hygiene, or personal safety. As in-store shopping becomes normalised for Britons again, online-only retailer Ocado is still winning fans and it’s continuing to innovate to drive consumer loyalty.

Amazon Go, which offers grab-and-go shopping, is opening its first London store. People appreciate technology that eases pain points in life, something Amazon Go stores do by cutting out queuing and paying, and in the pandemic era, there’s the added hygiene perk of touch-free in-store experiences.

Forget writing a list, running a quick errand, or even opening an app – where once online grocery shopping was the peak of convenience, Walmart’s voice-assisted collab with Apple and Google is upping the ante. As seamless shopping becomes the norm, the retailer is pivoting to meet shifting demand.

There's a fine line between impulsive and compulsive, and as people get hooked on the joy of receiving a delivery, many are becoming concerned about the effect of their expenditure. While deliveries provide delight in the darkest of days, debt is not too far away for those who overindulge.