Many girls aren’t taught much about vaginas early on in life, and this can later manifest in shame and a reluctance to discuss things such as reproductive health and sexuality. Wellbeing brand Nyssa has launched a hands-free mirror to encourage women to learn about their anatomy.

Sexual wellness is being reframed as people have more open conversations around sex and begin to link sexual wellness to self-care. As whole-body wellbeing is embraced, Maude has put organic, natural products on the map – while also building a company with diversity and inclusivity at its core.

Peaches, eggplants, and melon emojis have long stood in as sex euphemisms. But people are calling for a more candid approach to sexual wellness in a bid to normalise conversations about pleasure and consent. To that end, Lelo is hoping to introduce the first official #sexemoji.

Nearly 60 years have passed since the sexual revolution of the 1960s in the United States, and yet the stigma and silence surrounding women’s sexual pleasure persists. Pioneering discreet and design-forward intimate enjoyment, Dame Products is working to eliminate the ‘pleasure gap’.