Young people want to save and budget in a way that isn’t boring. Cleo provides a smart AI bot that delivers financial services in a fresh and disruptive way. With $44 million in funding, Cleo is one of the fastest-growing fintech brands catering to a younger audience: Gen Zers.

Tiring of Big Tech, Gen Zers are seeking out alternative platforms. Members of Gen Z Mafia are building the tech world they want to see from the ground up. Since its launch, users include college and high school students, founders, and young employees at tech companies and start-ups.

Berlin-based digital bank N26 may not have any branches, but it’s still connecting with consumers across the world. It has attracted tech-savvy Gen Zers and Yers – along with other neobanks – with one-touch money management using smartphone-friendly features and economical borderless banking.

As the UK becomes increasingly cashless, parents are navigating how to teach their kids about financial literacy and smart spending in the digital age. Enter gohenry, an app that lets parents and children work together to track purchases, set saving goals, and empower kids to manage their money.