L’Oréal is embracing tech in beauty with an AI device that assesses personal data and skin trends to create highly customised products. Personalisation is increasingly important for beauty buyers and brands that harness cutting edge tech may be well-placed to satisfy their expectations.

As people eschew harsh ingredients in their skincare routine and learn more about what’s best for their skin, they’re embracing a new title: the skintellectual. With Americans filling their medicine cabinets with science-backed lotions and potions, how is the face of skincare changing?

The HiMirror Mini Premium does far more than just show your reflection. With its ability to analyse a user’s skin and track changes over time, in addition to keeping tabs on when products are due to expire, the device is able to provide beauty guidance that’s tailored to the individual.

Apple has announced the release of the Apple Watch Series 6, which has new wellness trackers including a blood oxygen feature. With more people concerned about the minutiae of their health, the Series 6 could signal a new era of wearables designed for preventative health.