As societal and environmental ills mount, Aussies are demanding that brands and the government take more responsibility for the impact their decisions have on everyday life. What issues are most pressing for people Down Under and how are their ethical expectations being met?

Australian social enterprise Change Coffee sells coffee blends and puts the profits towards supporting disadvantaged women across the world. As people increasingly expect businesses to prioritise social good, they’re embracing organisations that put values at the centre of their model.

Social activism around the world is big business. But in Australia, demonstrators are distilling worthy causes at large down to a local level. Why? Because people are engaged more if they can see the direct impact of their actions, especially in a hyperconnected world thanks to social media.

Instagram account Spend With Them is encouraging Aussies to support bushfire-affected small businesses. With the fires creating a flurry of engagement on social media, the account pushes for transparency and practical action instead of slacktivist activities that tend to dominate platforms.