Plum Guide curates luxury holiday homes for HNWIs

Signal25 Mar 2019

Fuelled by the abundance of available rental options, The Plum Guide aims to cut noise by using a Michelin Star approach to luxury vacation homes. By merging big data and human curation, it offers personalisation to HNWIs who expect high-end design and access to the top 1% of homes.

©Chelsea Gates (2019)

case study·
17 Dec 2018

Velocity Black: A personal concierge in your pocket

case study·
17 Dec 2018·
LAST UPDATED 13 Oct 2023

Fuelled by the rise of one-upmanship on social media and the endless options for trips booked online, the desire for personalised travel and lifestyle experiences is growing. Velocity Black cuts through the noise with an AI-powered personal concierge service for high-net-worth individuals, looking for unique experiences.

case study·
6 Sep 2018

Trippin: travel itineraries for non-tourists

case study·
6 Sep 2018·
LAST UPDATED 13 Oct 2023

Unlike their predecessors, members of Gens Y and Z aren’t content visiting traditional tourist spots while on holiday. The Trippin app is helping these young travellers find off-the-beaten-track attractions through ‘playlists’ that are curated by their peers and digital influencers.

case study·
10 Mar 2017

Blink by Black Tomato: custom high-end holidays

case study·
10 Mar 2017·
LAST UPDATED 13 Oct 2023

Black Tomato has established itself as a travel disrupter by offering extreme, distinct experiences tailor-made for high-earning clients. Now, it’s taking personalisation to the next level with Blink, which lets people design their own luxury camping trip – one that the brand will never recreate.