Signal2 Jan 2019
Greggs' vegan sausage roll raises diet to the mainstream

The UK's largest bakery chain, Greggs, has responded to calls for it to launch a vegan version of its best-selling product, the humble sausage roll. The move by the brand not only signals that it gets veganism has a growing appeal in the UK, but has elevated the diet to mainstream status.

Greggs' vegan sausage roll raises diet to the mainstream