Over two-thirds of American consumers participate in the luxury market, but the term ‘luxury’ is multi-faceted and capable of accommodating many different meanings at once. Canvas8 spoke to 20 people from across the US to understand what they define as a high-end product or service.

No longer content to just take sea-and-sun breaks or book opulent hotels, the ultra-wealthy are now after travel experiences that are transformative and serve their quest for self-actualisation. How are the shifting values of high-net-worth individuals impacting the holiday decisions they make?

Luxury shopping is at the top of to-do lists for half of China's international travellers – despite the fact that they could easily find many of their purchases at home or online. They're opting to travel abroad because it adds an experiential dimension to their shopping trips.

Luxury means different things to different people. For some, a product simply needs to have a prestigious brand name, but others may demand hyper-exclusivity or the use of exotic materials. Canvas8 spoke with 20 Britons to discover how they define luxury in terms of clothes and accessories.