Following news of how Facebook data was used to affect voting behaviours in the US, the politics of nudging has come under scrutiny. In advance of Nudgestock 2018, Canvas8 spoke to Rory Sutherland, founder of Ogilvy Change, to discuss what it means to nudge ethically.

Three in five Britons don’t trust energy suppliers to focus on the best interests of their customers and society. But Bristol Energy aims to change this by reinvesting its profits into the community and local green initiatives. Could this sense of purpose encourage homeowners to make a switch?

How much energy does a Google search use? ‘CO2GLE’, a project by visual artist, Joana Moll, set out to answer that question in an intuitive way. CO2GLE is a visual education for those who care about the environment, but are unaware of the high levels of CO2 tech brands emit.

Green energy still has an image problem. Research shows that people often need more than just a financial incentive to get them to unplug. Energy start-up Ohmconnect is nudging people into greener consumption habits by combining the power of social influence with monetary reward.