Young and tech-savvy, Gen Yers don't play by the old rules of media consumption. But are they really keeping up with the latest TV via mobile? Have they really rejected ownership for subscription services? Canvas8 sat down with 20 Brits between the ages of 18 and 35 to find out.

Listicles, celeb gossip, virals, and vloggers. Nothing works harder to capture and retain our attention than the internet. But if clicks, page views, and ‘likes’ no longer cut it when it comes to gauging how engaging a platform really is. How should we be measuring a brands money-making potential?

According to research, goldfish now officially have longer attention spans than humans. But is it really that simple? Canvas8 sits down with Faris Yakob, author of Paid Attention: Innovative Advertising for a Digital World to discuss how human attention is changing and why it’s so important.

In India, Android adoption is driving the smartphone market, which is set to surpass the US as the second-largest worldwide in 2014. With so many new marketing opportunities, Ladooo is a platform that promises Indian brands customer attention in return for free airtime.