India Post launches e-commerce delivery centre
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Signal
May 14, 2015
India Post launches e-commerce delivery centre

India Post is 240 years old, but as emails replace letters the service is becoming increasingly redundant. With e-commerce in India booming, the government-operated postal department is seeking to cash in, opening a centre dedicated exclusively to online orders. But can it deliver success?

E-commerce in India is set to grow 15 times over the next 15 years, potentially accounting for 2.5% of the country’s GDP by 2030. With its mainstay business of inland letters staring at oblivion, India Post is collaborating with online firms like Snapdeal and ShopClues in a bid to stay relevant. Its state-of-the-art e-commerce centre in New Delhi is capable of handling 30,000 parcels a day. Aggressively targeting around $1 billion in revenue from the venture, the postal service is training its workforce to process card payments, and has opened 60 warehouses in 2014 alone.