By adopting a digitally driven, direct-to-consumer model, shipping goods straight from factories and eliminating ‘brand tax’, the Brandless site is a store where all products cost $3 or less. But will the service offer enough of an incentive to tempt people away from their local supermarket?

2015 was a historic year for TV fans, with more scripted shows to choose from than ever before. So how does anyone know where to start? For Channel 4, the answer lies in Walter, the affable face of its new streaming service and curator of the very best in serious, compulsive world drama.

Ever felt your spirits lift when the sun is out, or slump when waking up to grey clouds? It’s something we all experience, but beyond affecting mood, how does the weather impact shopping habits? And how can brands capitalise on seasonal and daily shifts to satisfy customers’ needs?

Dinner is in an hour and a key ingredient is missing, so you pop to the closest shop only to find that it doesn’t have your usual brand. When shoppers need something instantly and their first choice isn’t available, what informs their selection? How do companies compete to be the second best choice?