Digital marketing ethics
AI in marketing
Strategic communications
Music, radio, and podcasts
Media and Entertainment
LocationSydney, Australia
Sector ExpertRay Welling

Lecturer and writer on AI, digital marketing, and communications

Ray Welling, PhD, teaches AI, digital marketing, public relations, social media, strategic communications, global marketing, and decision-making to undergraduate, postgraduate, and MBA students at several Australian universities. Welling has also worked as a digital marketing manager, journalist, publisher, content marketer and creator, strategy consultant, and writer. His research focuses on website success measures, social media, and ethics, and he co-wrote an article that discusses the Kardashians for the journal Celebrity Studies, which has become the most-read and cited article in the journal’s history. He also published Digital Disruption and Transformation: Lessons from History in 2018.
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