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Colour and trend innovation
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Colour and trend psychology
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LocationLondon, United Kingdom
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Sector ExpertJane Boddy
Global fashion trend forecaster who specializes in colour
Jane Boddy is a global trend forecaster who specialises in colour. Starting her career over 20 years ago, originally in fashion, she now works with businesses across global markets and industries, including interiors, automotive, product design, as well as hair and beauty, to predict the colours consumers will be buying in the future. As well as being a key member of the Pantone Color Institute, Boddy contributes on a regular basis to colour-focused articles for publications such as Highsnobiety, and has had her career story featured by The Business of Fashion. Her approach is influenced by a deep understanding of global culture and economic shifts, as well as a historical knowledge of design, culture, and colour.Recent workPalette created with Sarah Ellison x Pantone
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