Physiological measurement of cognition and emotion
Gen Alpha (born 2011-present)
Gen Y (born 1982-1996)
LocationAkron, United States
Sector ExpertAlexa K. Fox
Researcher studying, digital marketing, user-generated content, and online privacy
Dr. Alexa K. Fox is an assistant professor of marketing at the University of Akron. Her research interests include digital marketing, user-generated content, online privacy, sharenting, and the physiological measurement of cognition and emotion. Dr. Fox's work has appeared in various journals, including Computers in Human Behavior, Journal of Business Research, and European Journal of Marketing, to name a few.