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  • Britain has fallen for dating show Love Island
  • Britain has fallen for dating show Love Island
    ITV2 | Love Island (2017) ©

Britain has fallen for dating show Love Island

From raunchy bedroom antics and bitchy bust-ups, to shock re-couplings and surprise dumpings, Love Island – a British reality dating show – has the nation hooked. At a time when traditional TV viewing is on the decline, people are turning the box back on to watch singletons find love.



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    Skam: the future of reality television

    Stuck to their smartphones and accustomed to watching what they want, when they want, broadcasters have struggled to adapt to Gen Z’s TV viewing habits. But Skam, a Norwegian teen drama, is demonstrating how ‘real-time’ episodes and social media integration can keep teens hooked on a show.

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    Why e-leisure is taking over our free time

    From socialising on Snapchat to getting gourmet dishes delivered to your door to binge-watching the latest Netflix series, digital leisure is having a profound effect on the way Gen Yers spend their downtime. Is staying in really the new going out? And what will prise people from their sofas?

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    What makes guilty pleasures so appealing?

    From playlists we hope no-one ever finds to the foods we only eat alone, everyone has at least one guilty pleasure. But does keeping quiet about one’s secret loves heighten the feel-good factor, or simply contribute to cultural snobbery? And how might brands rethink the use of guilt as an emotion?

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    How screenshots became the reality TV of social media

    The screenshot is how you save a digital memory. From displaying autocorrect errors to dodging Twitter’s character limit, it has become an easy and intimate way to communicate online. But what are the implications for brands? And what do they say about the users that share them?