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  • Printemps personalises the loyalty scheme
  • Printemps personalises the loyalty scheme
    Garry Knight (2016) ©
SIGNAL

Printemps personalises the loyalty scheme

Luxury French department store chain Printemps has announced a loyalty scheme designed to personalise the shopping experience. Printania is the latest version of an existing programme tied to Printemps’ credit cards and will be launched alongside an updated app.

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