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  • Buy a Bentley based on how it makes you feel
  • Buy a Bentley based on how it makes you feel
    S C (2015) ©
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Buy a Bentley based on how it makes you feel

With prices starting at £120,000, it’s safe to say a Bentley is a luxury purchase. And part of what makes luxury goods special is how they make you feel. Bentley is reverse engineering this idea with an app that will tell prospective buyers which vehicle to buy by reading their emotional responses.

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