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  • Gen Y like to self-gift at Christmas
  • Gen Y like to self-gift at Christmas
    Matthew Kenwrick (2012) ©
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Gen Y like to self-gift at Christmas

Back in 2013, Harvey Nichols encouraged people to buy a little something for their loved ones so they could buy a bigger something for themselves. And this self-gifting mentality is here to stay, especially for Gen Y, who are big on treating themselves during the holidays.

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