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  • Rose gold iPhone is subtle signifier of luxury
  • Rose gold iPhone is subtle signifier of luxury
    EventPhotosNYC (2015) ©
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Rose gold iPhone is subtle signifier of luxury

Gold has long been an indicator of status and wealth. When Apple first started selling gold iPhones in 2013, it helped turn them into real symbols of luxury, appealing to the Chinese market in particular. It's now released a ‘rose gold’ version, but what does a pink-coloured phone say about you?

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