South African communities have embraced Callback, a free call request service, as a means of mobile communication. Utilised in an imaginative and unanticipated way, it signals the mutability of technology and technology culture in emerging markets.

India was once a cash economy governed by middle-class values. If you didn’t have it, you didn’t spend it. Thanks to credit cards and a young generation that expect the finest things in life, India has a debt problem. But what opportunities can ‘putting it on credit’ bring?

Today's young Indians aren't 'Indian' at all. They're global consumers with modern values and an increasing desire for an international lifestyle, from Levi's jeans to Starbucks coffee. And the world is beginning to take note.

While mobile money is having an impact all around the world, it has failed to take off in India, where fewer mobile transfers take place than in Pakistan. But with developing countries embracing mobile payments, particularly in Africa, why hasn't the same happened in India?