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  • The new metrosexual is all about excess
  • The new metrosexual is all about excess
    Enrique Lin ©

The new metrosexual is all about excess

When David Beckham wore that sari and became the poster boy for metrosexuality, it was set in stone that a man who moisturised was the new normal. Now, the aesthetic has evolved into a hypersexed version of itself which is less about the perfect outfit than it is about self-objectification.



  • Article image Where has the lad gone? And do we want to find him?

    With lads’ mags Nuts and Front publishing their final issues in April 2014, The Sun’s Page 3 under fire, and even the relatively more sophisticated idea of metrosexual man now an assumed norm, does the 'lad' still exist? If so, where can he be found? And is it worth trying?

  • Lad mags fade, lad culture blooms Lad mags fade, lad culture blooms

    At its most popular, lads magazine Nuts, known for its mix of 'glamour girls', football and fast cars, sold over 300,000 issues a week. After 10 years of circulation, Nuts is facing closure. But while lad's magazines are disappearing, lad culture is very much still alive.

  • Article image Pick 'n' mix masculinity

    In a world of blurring gender roles, a playful definition of 'what it means to be a man' is emerging. Men have the freedom to build their own definition from a range of discourses.

  • Article image From metrosexuality to inclusive masculinity

    Dr Mark McCormack investigates the roles that masculinity and sexuality play in the lives of male teens.