Tom Novak is a senior behavioral analyst at Canvas8. After completing his second master's degree in cultural sociology at LSE, he was drawn to cultural insight. Tom has conducted qualitative and ethnographic research from the plazas of Santiago to Coventry's suburbs. In his spare time, he can be seen rowing down the Thames or world-building around feminist science fiction.


People are interrogating the meaning of gender in a polarised society

Byegender

People are looking for a visceral reprieve from the permacrisis

Essential Escapism

Global

Media and Entertainment

TV, film, and social media video

The buzzy streaming adoption of Patricia Highsmith's classic novel 

 centres on a sexually ambiguous protagonist and his crimes. As LGBTQ+ representation broadens, audiences are increasingly drawn to pop cultural narratives that explore class and sexual transgressions.