Signal18 Apr 2024
Hinge ad levels up its 'designed to be deleted' position

As Gen Zers turn away from dating apps, Hinge has released an ad aiming to recapture their hearts with a lighthearted way of championing the app's success in building lasting matches. Another iteration of its ‘Designed to be Deleted’ campaign, the ad taps a growing desire for meaningful connections.

Hinge ad levels up its 'designed to be deleted' position