Makua Adimora is a behavioural analyst at Canvas8. After completing a bachelor's degree in chemical engineering, she shifted her focus to culture journalism. With a keen interest in music and culture, she has written for the likes of 

, and Al Jazeera, among others. In her spare time, she can be found overspending at Superdrug or writing about the new-school hip hop scene in Nigeria.

People are recognising the urgency of global environmental measures 

Sustainable Solutions

United States

Eating and Drinking

Communications

Advertising

Burger King has launched a humorous ad that sees a young girl confused by the realistic taste of the restaurant chain’s vegan food range. Embracing humor and irony, the brand aims to show customers that its plant-based offerings are just as tasty as meat-filled options.