A desire to take charge of their health is leading some Americans to try alternative wellness treatments such as psychedelics, nature retreats, and sound baths. After investigating this in our Sector Snapshot of Health and Fitness, Canvas8 spoke to eight people to get their opinions on alt health.

In an effort to boost wellness within the workplace, American soap company Dr. Bonner’s has integrated ketamine-assisted therapies within its employee package. As people increasingly seek out alternative mental health treatment, what does the brand’s approach tell us about employee care?

Berlin-based start-up Cara Care has raised $7 million in funding for its therapy app, which provides personalised and accessible treatment for chronic gut health issues. Approved by the German health system, it demonstrates how tech can help medical professionals tailor healthcare to individuals.

A survey has shown that most Britons believe music is beneficial for mental health, with the majority listening on a daily basis. Audio is increasingly becoming the go-to channel for mental health content, and brands are tapping into this space to provide therapeutic offerings.