Signal27 Oct 2022
Klarna's search tool attempts to save BNPL users money

Klarna has added a comparison search tool to its platform, letting shoppers compare across different sites in-app before buying. As more people fall into debt using buy now, pay later services, prompting public outcry about their models, brands like Klarna are attempting to clean up their images.

Klarna's search tool attempts to save BNPL users money