Signal25 Mar 2022
Primark website eases search for avid bargain hunters

For Primark super-fans, a well-discussed bug-bear is the inability to locate the latest bargain-gone-viral at their local store. The retailer hopes its new website that gives customers live stock updates and allows them to click-and-collect will cater to a desire for friction-free, phygital shopping.

Primark website eases search for avid bargain hunters