A restaurant dedicated to 'throuples' is set to open in London on Valentine’s Day 2022, providing a space for those in romantic relationships with more than two people. As people become more open to non-monogamous relationships, brands are also starting to tackle taboos around sex and relationships.

People are moving away from the mass market of mainstream dating apps. In their wake, niche interest websites such as Letterboxd, Goodreads, and subreddit threads are providing singles with a less performative and more personal approach to romance.

Once an app designed exclusively to facilitate threesomes, sex-positive Feeld has grown to champion inclusivity, educate its users, and reduce stigma and shame through an authentic and comprehensive content offering. This open-minded niche platform is working to democratize dating and sex.

The psychological and mental benefits of knowing more about our bodies have grown alongside greater inclusivity in sextech. Kama, a sex education app with the motto ‘pleasure is health’, uses illustration and gender-neutral language to improve education in the sex industry.