Signal16 Mar 2021
Maltesers depicts relatable truths of being a mum

The miracle of motherhood is a common trope in advertising, but a Maltesers ad is taking a more realistic approach. But highlighting relatable but rarely talked-about aspects of being a mum, such as dealing with painful breastfeeding, the spot is aiming for authenticity.

Maltesers depicts relatable truths of being a mum