As big brands face scrutiny over their impact on the climate, many have responded by demonstrating how seriously they’re taking the issue. Bucking the trend is Burger King, which has released a zany ad leveraging online culture and surreal aesthetics to draw viewers into its sustainability message.

Burger King has taken to UK's streets with an advert mocking the Vote Leave campaign. With divisions coming to the fore ahead of the December 2019 election, getting political can be risky for a brand, but the fast food chain's funny and creative take brought some light-hearted relief to stressed out voters.

Although businesses and the government have implemented a range of measures to fight COVID-19, Britons continue to perceive high levels of risk around the virus. How is this impacting their travel, spending, and health decisions? And what can brands do to provide some peace of mind?

Besides an August of dining out on the government subsidy, takeaways are a mainstay of pandemic life. These comforting treats aren’t just a break from the dishes, but a way to spend locally without leaving the sofa. So how are delivered meals transforming taste and brand affiliation in the UK?