What does a ‘transformational experience’ entail? How do hobbies and passions fit into travel plans? And will climate concerns make sustainable trips the norm? In this part of the 2020 Expert Outlook, we speak to three experts about how personal values are influencing leisure and travel choices.

With increasing concern about climate change, people are seeking an environmentally-friendly way to see the world – or their own backyard. Whether they're checking into an eco-lodge, staying close to home or simply reducing their travel waste, American vacationers are putting sustainability first.

Fuelled by the abundance of available rental options, The Plum Guide aims to cut noise by using a Michelin Star approach to luxury vacation homes. By merging big data and human curation, it offers personalisation to HNWIs who expect high-end design and access to the top 1% of homes.

No longer content to just take sea-and-sun breaks or book opulent hotels, the ultra-wealthy are now after travel experiences that are transformative and serve their quest for self-actualisation. How are the shifting values of high-net-worth individuals impacting the holiday decisions they make?