Whether it’s buying a reusable coffee cup, ditching single-use water bottles, or simply recycling, there are countless ways for people to reduce their plastic waste and help to preserve the planet. Canvas8 spoke to eight Britons to find out whether they’re taking such actions and why.

Nous is France's first no-waste supermarket, which only sells 'rescued food'. With many retailers binning products not deemed aesthetically pleasing enough, retailers in France doing the same face a backlash, as French shoppers expect brands to implement more sustainable standards.

At The Clean Kilo in Digbeth, Birmingham, shoppers have to bring their own reusable containers to take their purchases home. As many people try to do their part for the planet, there's a growing expectation for brands to shoulder some responsibility by providing plastic-free options.

As more plastic, paper and cardboard ends up in our rivers, oceans and landfill, people are looking at ways that they can cut back on packaging. How can shoppers achieve this and what is the grocery industry doing about it?