Although two-thirds of American Gen Yers say that food and cooking represent a big part of who they are, not everyone has the time or ability to whip up a fancy meal. The Tasty One Top – a smart cooktop from BuzzFeed – is hoping to make it easy for foodies to improve their culinary skills.

Between the rise of Deliveroo and gourmet ready meals, it’s all too easy for young people not to cook at all these days. But with its ever-growing library of easy-to-follow, affordable, and healthy video recipes, online cooking platform Mob Kitchen is looking to get them back into the kitchen.

Salt may be on many people’s dietary blacklists as they seek to avoid cardiac incidents, yet that’s not stopped Spanish brand SoSo Factory from opening its first specialist store dedicated to the stuff. With the public increasingly health-conscious, what’s behind the popularity of gourmet salt?

Knorr’s #LoveAtFirstTaste campaign sees it pair up Gen Yers based on flavour preferences. The result is as awkward as it is intimate, and an accompanying Flavour Profiler tool means you can find your perfect match too. But can a stock cube brand appeal to a group used to swiping right for romance?