Signal9 Nov 2018
BettyBox care packages tackle teen period taboos

BettyBox is a feminine hygiene care package service for teenage girls in the UK, equipping them with the items they need for when they're menstruating. BettyBox caters to Gen Z’s expectation for brands to challenge "awkward" topics with a soft touch, and a sense of pragmatism.

BettyBox care packages tackle teen period taboos