Spanish luxury brands are a long way from the size, reputation and success of their French or Italian counterparts. But the past few years has seen the domestic luxury market expand, as international perception of the country – and the jewels it possesses – changes.

Much has been said about the ills of tourism, but in some parts of the world, it's helping to preserve parts of culture. In Vietnam, heritage tourism is leading a resurgence of interest in traditional water puppet shows, rejuvenating an art that has struggled with waning local engagement.

As travellers both new and seasoned demand more unique experiences that they can boast about on their social feeds, some are opting for sustainable trips to offset their CO2 footprint and help communities abroad. How can tour operators facilitate this kind of responsible travel?

Even with a range of accommodation options on the market – from boutique B&Bs to serviced apartments and the rise of Airbnb – UK hotel chains are standing firm by providing consistency of service and amenities. But what do consumers want from a hotel stay and why do they choose hotel chains?