Despite health warnings, people still like to treat themselves to a fizzy drink for a sweet pick-me-up. But Coca-Cola announced that it has been using less sugar in some of its staple products, so people might not have been getting that same sugar hit they're used to after all.

In 2014, the masses developed a taste for stevia. The pivotal year saw stevia's presence in mainstream brands – including Coca-Cola Life, Pepsi True and Lipton RTD Tea – go through the roof, while the major provider of natural sweeteners, PureCircle, experienced record sales.

Back in the early 2000s, alcopops were nothing to be sniffed at; the UK market was worth £1.3 billion, fuelled by nightclubbers and teens drinking in parks. And then the sector died a quiet death. But figures show that the once demonised drink is back, this time donning a more grown-up guise.

With sugar the new demon ingredient, and a public increasingly scrutinising what they’re putting into their bodies, major food and drink brands are scrambling to cater to the health-conscious consumer. Can Coca-Cola Zero Sugar prove that there’s still a space for fizzy drinks in the diet?