Vlisco defines West African luxury. Established in 1846 by a Dutch trader, today Vlisco produces 75% of all African wax fabrics bought and sold worldwide, coveted by fashionistas and high-end designers in the West and Africa alike. How has Vlisco forged such a unique bi-cultural brand?

As the e-commerce industry in Nigeria continues to grow, retailers are turning to WhatsApp to expand their brands and get personal. Given Nigerians’ mistrust of online payments, personal communication channels like WhatsApp are making e-retailers seem more human, and less suspicious as a result.

Israeli start-up Awear Solutions is making awkward 'where did you get that bag?' interactions a thing of the past with an app that lets you scan strangers’ outfits on the go, taking you to the original purchase site. But given that it relies on brand and customer co-operation, does it have growth potential?

Nigeria has hosted Africa’s first Plus Size Fashion Week, looking to celebrate the diversity of the female figure and meet the huge demand for plus-size clothing. Brands globally are beginning to cater to all body types, and Nigeria's growing fashion scene is no different.