Signal24 May 2017
Shazam forgets songs to support Alzheimer’s research

Although the majority of Britons feel that mental illness is as serious as physical illness, just 8% think the issue is well represented in ads. Shazam is hoping to change this with its campaign, 'The Day Shazam Forgot', which aims to highlight the issues associated with Alzheimer's disease.

Shazam forgets songs to support Alzheimer’s research