Signal14 Feb 2017
Coco De Mer's Valentine's ad celebrates self-love

"Fuck Valentine’s Day," whispers a scantily clad Pamela Anderson at the end of Coco De Mer’s latest ad. Pammy subverts the usual Valentine's tropes – revealing lingerie, rose petals, romantic lighting – by bolting the door, unboxing her vibrator and spending the evening with herself.

Coco De Mer's Valentine's ad celebrates self-love