The sight of a snail is often met with disgust, with many considering the slimy-skinned molluscs to be pretty gross. So imagine putting some on your face and letting them roam around. Disgusting? Mad? It’s actually a new beauty treatment gaining supporters across the UK.

The term ‘quarter-life crisis’ is all too familiar to 20-somethings caught with the feeling that growing up should have happened by now, but hasn't quite yet. In a bid to win over Millennials, luxe skincare brand Origins is incorporating the term into an all-digital campaign.

What makes you feel beautiful? That’s what BareMinerals is asking customers for the launch of its new skin care line, Skinsorials. While most of the beauty industry continues to rely on anti-ageing slogans, the brand has won fans by promising healthy, revitalised skin regardless of age.

As people prepare for bikini season, a new beauty weapon – ultrasound - is making waves among women who draw the cosmetic enhancement line at Botox. The treatment, where patients pay $5,000 to blast out wrinkles and fat, is even being adapted as an at-home beauty device.