Tiger, a Danish discount retailer with a difference, is winning over British shoppers with its irresistible formula of stylish, fun and cheap products. How has it managed to earn a reputation as the UK high street's most intriguing new ‘posh pound shop’?

When you think of pens, you might think of Parker. When you think of notes, you'll probably think of Post-it. And when you think of notebooks, you think of Moleskine. But how has the traditional paper brand managed to successfully reinvent itself in the digital age?

Free stuff is everywhere; from mobile games on the App Store to movies on YouTube. But as more media is available for free, how are content producers supposed to make money? Business consultant Nicholas Lovell, author of The Curve, argues that ‘free’ can actually spur people to spend more.

In June 2014, a third of Brits hadn't handwritten anything in six months. In a digital age, it figures that the stationery industry would be one of the most heavily affected, as people trade pen and paper for keyboards and screens. But stationary brands are adapting to survive.