From the Pillsbury Doughboy to Mr. Peanut, food mascots are part of our cultural landscape. But are they anything more than a cute curiosity? A new study suggests that they actually have a powerful psychological effect, eroding people’s ability to exercise impulse control.

Over 78% of adult Americans have some form of gum disease, and in most cases this has been caused by poor dental hygiene. It's important to start kids brushing properly from a young age, so Philips has launched a game, Brush Busters, to help fight the problem.

Coke is addictively fizzy and OJ is a deliciously sweet nectar, especially for kids. How has AquaBall – water with no sugar, artificial colours, flavours or calories – nabbed 2% market share in two short years? What’s in AquaBall’s recipe that makes it such a success?

As our society grows more complex, the educational landscape is becoming radically different. Our educational choices have multiplied exponentially, regardless of age, location or level, with the introduction of digital learning. But how effective are these new methods?