Are Brazilians still football obsessed? And are big bums still the beauty standard? In our 2014 / 15 cultural snapshot of Brazil, we demystify cultural myths, shed light on the country’s economic outlook, and explore the emerging and established trends across eleven sectors.

Imagine popping the cork on a bottle of bubbly to find that it tastes slightly off. Or finding that your new Lacoste cologne is suspiciously spelt 'Lacoast'. Unfortunately, more and more Brazilians are facing these disappointments. Can Brazil get a grip on its influx of counterfeit goods?

When it comes to drinking, Brazilians thirst for quality as well as quantity. They’re consuming more alcoholic drinks than ever, and becoming more adventurous in their choices. As the industry continues to grow, what does the beer – and cachaça – taste like at the top?

Thirty years ago, malnutrition and a lack of basic childcare meant infant mortality rates were high in Brazil – 8.3% in 1980. But while hunger now only affects 6.9% of the population, this doesn't mean they're healthy. Far from it, in fact: 51% of the country is overweight.