City rental properties often have strict policies against pets. Seeing an opportunity to unite cat-lovers with their feline friends while supporting the local community, Lauren Pears is opening Lady Dinah’s Cat Emporium: London’s first cat café.

As experiences – 'memorable events that engage people in inherently personal ways' – become the predominant economic offering, what are the implications for businesses and organisations?

In a time of economic uncertainty, brands are trying to increase their cultural and civic clout. This report discusses the drivers behind the shift towards Civic Brands, and brings together recent case studies and statistics.

The UAE has a highly diverse population across its seven Emirates, but there's still a strong sense of pride in a shared national identity. To appeal to its well-travelled citizens, brands are proving their commitment with tailored products, events and social engagement.