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Nostalgia
Motivation
Consumer behaviour
Hedonic consumption
Emotions
Money
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Shopping
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United States
LocationNew York, United States
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Sector ExpertJannine Lasaleta
Researcher focused on nostalgia, consumer attitudes, and behaviours
Jannine Lasaleta's business and research expertise is focused on how nostalgia affects consumer attitudes and behaviours. She also examines the motivation for money, product choice, and hedonic consumption. Dr Lasaleta's research has been published in the Journal of Consumer Research, Journal of Marketing Research, Personality and Social Psychology Bulletin, and Food and Quality Preference, and has been featured in multiple media outlets such as the BBC, CNN, Fortune, Huffington Post, NBC's Today Show, Harper's Bazaar, Fast Company, and Forbes.Recent workPodcast: Why are we drawn to the past?
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