More people are living to super-old age (95 years+) than ever before. The eldest of the Silent Generation are hitting the three figures in greater numbers and are an inspiration for us all – especially longevity pioneers, who are pursuing the dream of active, healthy lives as long as possible.
Inspired by the outlandish health regimes of tech CEOs, more wealthy Americans are thinking about ways to enhance their health. But they’re not just thinking about how they feel today – the goal of new treatments and supplements is to ensure healthy lives for as long as possible.
Southeast Asia has emerged as the next hotspot for medical tourists seeking high-quality, affordable healthcare and luxury wellness experiences. The region's integration of traditional and modern medical practices attracts millions to its unique blend of treatment, recovery, and vacation.
Despite shifting religious affiliations, the cultural stigma around sexuality and sexual health persists in many Latine households. Influencers and digital platforms are playing a pivotal role in destigmatizing conversations among younger Latines. How can brands adjust to these changing attitudes?
Why are China’s youth giving up their hard-earned credentials to become ‘full-time children?’ How did rest become an act of rebellion? How has the pandemic affected shopping habits in China? This Cultural Snapshot uses local stats to explore the behavioural norms shared by people in China in 2024.
High-net-worth Indians are bearing witness to a unique convergence of spirituality and luxury, as affluent individuals prioritise spiritual fulfilment over materialistic pursuits. This reflects a changing priority among the affluent class seeking a deeper connection to personal growth and wellbeing.
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