Dr. Melanie Rudd has a Ph.D. in Marketing from the Stanford Graduate School of Business and a BA in Business Administration from the Michael G. Foster School of Business at the University of Washington. Her research interests include wellbeing, prosocial behaviors, and awe. Her research has appeared in the Journal of Consumer Research, Journal of Marketing Research, Journal of Consumer Psychology, Psychological Science, Journal of Experimental Social Psychology, and Journal of Retailing.

Stein Olsen is creative director at Landor London. Landor is a world-leading brand consulting, design, and experience agency with offices in 35 locations.

Ozge Sargin is an award-winning senior strategist and insights writer who has degrees from Central Saint Martins and Goldsmiths University. She loves to demystify the ways in which meaning flows within consumer culture and considers herself a ‘multidimensional storyteller’, using mediums such as brand strategy, screenwriting, and academic essays. Her Turkish background has taught her to handle chaotic situations with dark humour and made her a strategic expert in crisis management. As an advisory board member for PEN International's only youth literary platform, she secretly thinks comics are a great form of literature.