We are the leading authority on cultural insight.
With our deeper insight into what people really want, we inspire innovation in some of the world’s leading brands, agencies and organisations. We offer:
We help businesses relate to people.
Working across media, communications and product design, we harness a range of research methods to reveal practical insights into what people really think. We do this by:
We believe successful organizations put their consumers first.
Every year, organizations waste time and money trying to unlock valuable insights from consumer research. We help companies avoid this, by:
We refresh classical techniques to provide simple solutions.
Our unique approach blends scientific methods, data, expertise and real-world examples to generate behavioral insights. Spanning disciplines from anthropology to economics, we:
We're better networked than any other research practice:
Adam Alter
Psychologist, United States
Alan Moore
Consultant, United Kingdom
Alan Wolk
Consultant, United States
Alex Gordon
Semiotician, United Kingdom
Amitava Chattopadhyay
Professor, Singapore
Andrea Richeson
Consultant, United States
Anna-Marie Solowij
Consultant, United Kingdom
Arvind Singhal
Consultant, India
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We inspire creativity at some of the world's most innovative brands, agencies and organisations:
The Drum
Lore Oxford of Canvas8 provides knowledge on how anger can be used as the perfect marketing tool for emotionally liberal consumers.
Campaign Magazine
It is no surprise that stress in the workplace reduces productivity, fortunately the creative industries provides an avenue for employees to feel liberated, Canvas8 briefly discuss the benefits.
The Chic Geek
Seemingly Generation Z’s lifestyle choices are proving less enjoyable and more relaxed than that of the previous generation, with many teens choosing not to obtain saturday jobs for the advantage of better grades. Senior Behavioural Analyst Hannah Elderfield provides key insights on the effects this may have on today's Marketeers.
PR Week Online
Canvas8 assists Wagamama in identifying how Gen Y are embracing the key trends that are impacting today's social media sphere.
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